tennis channel

TV place-shifting company, Sling Media (note: the company is a wholly owned subsidiary of EchoStar Corp.), announced new partnerships with the US Tennis Association (USTA) and the Tennis Channel, Tuesday, which it bills as bringing a range of premier tennis content and highlights to its broadband video/over-the-top programming service, Sling.com. The company says that the content from its two new partners, combined with content from existing partners Tennis.com and IMG, will make Sling.com into a "video destination for tennis fans" that will feature such offerings as Grand Slam recaps, instructional videos, "lifestyle" programming and match footage.

Satellite TV provider, DirecTV, recently offered an interactive TV
application to accompany its coverage of the French Open tennis
tournament. Dubbed French Open Interactive and available from May
25th through June 1st, the application was developed by DirecTV in
partnership with the Tennis Channel and ESPN2. It offered complete
coverage of play on five courts during the tournament's first six days,
and eight hours of coverage on Saturday, May 31st and Sunday, June
1st: according to DirecTV, the service offered a total of 350 hours of
tournament coverage. At the core of the service was a "mix" channel
that allowed viewers to watch up to six live matches simultaneously,