--Macrovision Extends Relationship with National Datacast
Macrovision, the company which last year acquired the US's dominant EPG developer, Gemstar-TV Guide, announced Tuesday an agreement with Mexican MSO, Megacable Comunicaciones (claims 1.5 million subscribers in 53 major cities, making it Mexico's largest MSO), that will see the latter using its Passport Echo cable EPG and its TV listings data in its Motorola systems. According to Macrovision, the deal will also give Megacable subscribers access to 1) its ShowRunner VOD application, which the company bills as a fully integrated on-demand feature that provides a more intuitive and simpler consumer experience for accessing VOD content, and 2) iSubscribe, an application that allows viewers to use their remotes to instantly order service packages.