News Round-Up (I): ABC Family, ANT, AT&T U-verse TV
--ABC Family Launches Two-Screen Social/Interactive TV App for iPad
--ANT Announces its Booth Plans for IBC 2010
--AT&T U-verse TV Launches Multiview Interactive TV App for Chicago Cubs Home Games
Because the [itvt] editorial team has been on the road the past few weeks, we are covering recent news stories in summary/round-up form. We anticipate that it will take a few days for us to catch up with all the recent news: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue, please bear with us. We apologize for any inconvenience to our readers.
- ABC Family has announced the availability of Chatterbox, a free two-screen social/interactive TV application for the iPad, in the Apple App store. "The app connects iPad users to the network's popular original series by allowing fans to interact with one another about their favorite ABC Family shows, characters and storylines," the broadcaster states in its press materials. "With the Chatterbox app on iPad, viewers can talk about their favorite ABC Family shows with friends and fellow fans as the action happens on television. Additionally, they can read or join in on the hot topics related to ABC Family's hit series including 'The Secret Life of the American Teenager,' 'Pretty Little Liars,' 'Huge,' 'Make It or Break It' and 'Melissa & Joey.'"
- Cambridge, UK-based digital TV client software company, ANT, has announced the line-up of technologies it plans to demo in its booth (5.A03) at next month's IBC show in Amsterdam. Among other things, the company plans to offer live demo's of deployed HbbTV applications and services from Germany, including catch-up services from ARD and ZDF, VOD from Tageschau, digital text from ARD and radio apps from Bayerische Rundfunk. It also plans to demo the graphics capabilities of its flagship ANT Galio platform.
- AT&T has announced the launch of a Chicago Cubs Multiview interactive TV application, which allows viewers of its Microsoft Mediaroom-powered IPTV service, U-verse TV, to view up to four different camera angles of the Chicago Cubs baseball team's home games at a time, choosing between the main WGN-TV Chicago game broadcast and six alternate camera angles. "With Chicago Cubs Multiview, you can choose which of the seven channels is the main picture, and easily select and record any Chicago Cubs channel from within the app," AT&T states in its press materials. "The alternate camera angles are set up for each home game above home plate, third base, first base and center field...Chicago Cubs Multiview will be available to all U-verse TV customers in the Chicago area on channel 780. The app is available at no extra charge for the Chicago Cubs home games that air on WGN for the rest of this season, starting with the Chicago Cubs game on Sunday, Aug. 8." (Note: AT&T U-verse recently launched a viewer-customizable Multiview app, dubbed My Multiview, which allows viewers to choose up to four channels to view--see the article published on itvt.com, June 30th. Last October, it trialed a Mavs Multiview app in Dallas that provided multiple camera angles for two Dallas Mavericks pre-season games--see the article published on itvt.com, October 12th.)