News Round-Up (IX)
--Time Warner Cable to Showcase EBIF-Based Interactive TV App for its CAMM Initiative
--Report: Time Warner Cable to "Pilot" IPTV Service in LA, Using Microsoft Mediaroom
--TV Genius's Content Discovery Solution Integrated into Zenterio's Middleware
--Canadian Branch of TVWorks to Close Next Month
--Verizon FiOS TV's New YouTube and Internet Radio Capabilities Prove Popular
The [itvt] editorial team is on the road this week, so we are covering most stories in round-up/summary form, and we anticipate that there will be some additional interruptions of our regular news publishing schedule beyond that. We apologize in advance for any inconvenience to our readers.
- Time Warner Cable has announced that it will preview a new EBIF-based interactive TV app for its Connect a Million Minds (CAMM) philanthropic initiative (which it says is designed to "address America's declining proficiency in science, technology, engineering and math, which puts our children at risk of not competing successfully in a global economy") at the NCTA Cable Show in Los Angeles next week. According to the company, the app--which it bills as "the first interactive TV application dedicated to a corporate social responsibility program"--will allow viewers to use their remotes to learn more about CAMM via SMS or Twitter, and will help parents connect their children with after-school programs in science, technology, engineering and math.
- In other Time Warner Cable news: The MSO plans to "pilot" an IPTV service in Los Angeles, that is powered by Microsoft's Mediaroom platform, Light Reading Cable's Jeff Baumgartner reports. While "there's no indication that this initial work will lead TWC to standardize IP video services on Mediaroom," Baumgartner writes, "it could help determine what TWC's IPTV infrastructure of the future might look like."
- TV Genius has announced that Swedish DVB and IPTV specialist, Zenterio, has integrated its three-screen content discovery and recommendations platform into its middleware. "With the number of channels available to viewers and the different ways of consuming content both rapidly evolving, search and recommendation play an important role in enabling consumers to maximize the value of their TV service," TV Genius CEO, Tom Weiss, said in a prepared statement. "We're delighted that Zenterio has integrated our Content Discovery Platform with its middleware, providing customers with a fully searchable software solution that can be deployed across the Web, mobile and TV."
- The London, Ontario branch of Comcast-owned TVWorks (formerly Liberate Technologies) is set to close June 25th with the loss of 125 jobs, mostly in software engineering, according to a report in the London Free Press. The work done by the branch will be moved to California and Philadelphia, the newspaper said. (Note: [itvt] plans to cover this story in more depth in a future issue.)
- Verizon FiOS TV is trumpeting the success of its recently launched YouTube and Internet radio capabilities (see the article published on itvt.com, April 29th). According to the company, "after just one week, FiOS TV customers have viewed over 24,300 YouTube videos and streamed over 59,500 stations on their TV sets." The company also says that over 15 million photos have been viewed using its Facebook widget, and that, within the first two weeks of launch, 2.5 million Tweets were viewed using its Twitter widget.