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Subscribe to our EMAIL newsletter - Founded 1998

March 2009

We are pleased to offer access to our past News items.

Eventually we plan to make our entire archive available to our readers - all the way back to 1998!

itaas Teams with Comcast on New Program to Accelerate EBIF Deployment (NEW)

Atlanta-based interactive TV technologies and services company, itaas, has announced that it is working with Comcast on a new program to "help cable operators quickly and reliably deploy a standard interactive television platform" based on CableLabs' EBIF specification. Under the terms of the companies' deal, itaas will license an EBIF engine developed by TVWorks (note: the latter, which was initially a joint venture between Comcast and Cox, is now a wholly owned subsidiary of Comcast), and offer cable MSO's an EBIF deployment package that includes a license, deployment support, and maintenance services.

Cox Taps NDS as Prime Integrator for its tru2way Platform

--Has also Tapped NDS to Build New tru2way UI/EPG, Application Suite
 

At the NCTA Cable Show in Washington, DC Monday, interactive TV and conditional access technology provider, NDS (note: the company is now a private company, co-owned by the Permira Funds and News Corp.), announced that it has been chosen by cable MSO, Cox Communications, as the prime integrator for the latter's tru2way platform, which is slated to launch this summer.

Showtime Networks Seeking Interactive TV Intern

Showtime Networks has contacted [itvt] to let us know that it is seeking a student intern for its interactive TV department. According to the company, the intern--whose hiring is under the auspices of the Showtime Networks Summer Internship Program--will assist with the production, development and testing of its ITV initiatives, performing a range of tasks, including research, logging, wire framing, bug testing, writing, editing, photo manipulation and brainstorming. Required skills include Photoshop and Flash, creativity, and the ability to communicate. An understanding of Final Cut Pro and HTML would also be "a plus," according to the company.

ActiveVideo Showcases Independently Developed, Third-Party ITV Apps

--Demos its Platform's Ability to Launch Web-Based Content from EBIF Prompts
 

At the NCTA Cable Show in Washington, DC this week, ActiveVideo Networks (formerly ICTV)--a San Jose, Calif.-based company which offers a platform that it bills as intelligently streaming both traditional and Web-based content to digital set-top boxes and Web-connected CE devices and as combining the personalized, dynamic socially connected experience of the Web with the quality, immediacy and remote-control navigation that end-users expect from television (note: the company recently announced a deployment with Oceanic Time Warner--see [itvt] Issue xxx)--is showcasing for the first time third-party applications that were developed independently of its content-development team, using its Web-based content-creation tools.

ADB in tru2way Set-Top Deal with Evolution

--Secures Deal to Provide HD DVR to Israel's Yes
--Claims to Have Shipped over 1.5 Million IP Set-Top Boxes

Geneva, Switzerland-based set-top box manufacturer, Advanced Digital Broadcast (note: the company, generally known by the acronym ADB, is the corporate stablemate of Vidiom and Osmosys), says that Evolution Digital, a company that specializes in bandwidth reclamation solutions and advanced set-tops, will serve as a "key partner" in its efforts to sell tru2way-enabled set-top boxes to smaller North American cable operators. "We welcome Evolution into the ADB family of distributors," Jim Lomax, ADB's EVP of worldwide sales, said in a prepared statement. "ADB has employed a strategy of using strong distribution partners around the world to represent our industry-leading set-top and software solutions for smaller network operators.

CableLabs, Canoe Ventures Unveil Advanced Advertising 1.0 Specification (NEW)

At the NCTA Cable Show in Washington, DC Monday, US cable industry research, development and standardization body, CableLabs, and Canoe Ventures--the company that is implementing Project Canoe, the US cable industry's initiative to create a national unified platform for interactive and addressable advertising (it is backed by Comcast, Time Warner Cable, Cox, Charter, Cablevision and Bright House)-- announced a new draft reference architecture specification that is designed to further the development of advanced cable advertising products.

ZillionTV in Content Deal with The Weinstein Company (NEW)

Studio-backed subscription-free broadband/personalized TV service, ZillionTV (note: for an in-depth overview of the company, see [itvt]'s recent interview with its CEO, Mitch Berman, in Issue 8.33), has announced a content agreement with indie studio, The Weinstein Company.

Zodiac Demo's tru2way-Based Movie Guide (NEW)

Interactive TV software company, Zodiac Interactive, is demo'ing a new, tru2way-based ITV movie guidance application at the NCTA Cable Show in Washington, DC this week. The demo is taking place on tru2way set-top boxes from Advanced Digital Broadcast (ADB). According to Zodiac, the new guide, dubbed the Interactive Television 2.0 Movie Guide, uses movie data feeds from Macrovision Data Solutions in order to display detailed information that cross-references movies, cast members, genres and more.

CMC Demos Multiple HITS AxIS Interactive TV Applications at Cable Show (NEW)

At the NCTA Cable Show's Broadband Nation exhibit this week, Comcast Media Center (CMC) is teaming with a group of companies to demo advanced interactive TV applications, based on the ETV standard, that are currently being tested, launched and supported by its HITS AxIS platform.

Deadline Announced for Primetime Emmys for Interactive Media

The Academy of Television Arts & Sciences Interactive Media Peer Group (IMPG) has announced that the deadline for entries for the Primetime Emmy Awards for Outstanding Creative Achievement in Interactive Media is April 24th.

Winners of the 6th Annual Awards for Leadership in Interactive and Multiplatform Television

[itvt] is pleased to announce the winners of the 6th Annual Awards for Leadership in Interactive and Multiplatform Television, which were presented March 11th at The TV of Tomorrow Show in San Francisco:

TVOT NYC Intensive

The 2nd Annual TVOT NYC Intensive

The second annual TVOT NYC Intensive took place on Monday, December 5th at 730 Third Avenue in Midtown Manhattan. We would like to thank everybody who participated and attended for making the event a success! 

Read more about the highlights - video and photos to be posted soon.

To find out about future event sponsorship and exhibition opportunities, contact us at swedlow@itvt.com or 415-824-5806