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Wimbeldon

News Round-Up (II): Comcast Spotlight, DirecTV-Wimbledon, Epix-Cox-Mediacom-Charter

--Comcast Spotlight Exec Says Interactive Remind/Record Spots Proving Successful
--DirecTV Provides Extensive Interactive TV Coverage of Wimbledon
--Epix's Authentication-Based HD Web Site Launches for Cox, Mediacom and Charter Customers

Because the [itvt] editorial team has been on the road the past few weeks, we are covering recent news stories in summary/round-up form. We apologize for any inconvenience to our readers. We will resume our regular format and publishing schedule tomorrow (Tuesday).

New Interactive Video/Augmented Reality Apps Unveiled for Clothes Shopping, Wimbledon

--Apps Developed by Zugara, IBM

Los Angeles-based interactive marketing agency, Zugara, unveiled an interactive video/augmented reality application, Tuesday, called the Webcam Social Shopper.

NBC Sports Taps Microsoft Silverlight, iStreamPlanet, Akamai, Inlet to Stream Wimbledon Live

--Service Will Leverage Microsoft's Smooth Streaming Adaptive Bit Rate Technology

Webcasting specialist, iStreamPlanet, said Monday that it has been tapped by Microsoft to help deliver live streaming and on-demand coverage of the Wimbledon Championships for NBC Sports' Wimbledon Live service on NBCSports.com. According to the company, it will manage the encoding of live coverage of the tennis championship, as well as design and deploy a custom Microsoft Silverlight-based "media experience" that will leverage Microsoft Internet Information Services 7.0 (IIS) Smooth Streaming adaptive bit rate technology (adapts the video stream in accordance with the limitations of the end-user's broadband connection).

BBC Unveils Plans for Interactive TV, Online and Mobile Coverage of Wimbledon Tennis

The BBC has announced its plans for interactive TV, broadband and mobile coverage of the upcoming 2009 Wimbledon Tennis Championships (note: this year, for the first time, the corporation's entire coverage of the championships will be available in high definition on the BBC HD channel):

TVOT NYC Intensive

The 2nd Annual TVOT NYC Intensive

The second annual TVOT NYC Intensive took place on Monday, December 5th at 730 Third Avenue in Midtown Manhattan. We would like to thank everybody who participated and attended for making the event a success! 

Read more about the highlights - video and photos to be posted soon.

To find out about future event sponsorship and exhibition opportunities, contact us at swedlow@itvt.com or 415-824-5806