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SPRXmobile

News Round-Up

--Rob Gelick Named SVP and General Manager of CBS Mobile
--CCI Producing Multiplatform, Interactive Scavenger Hunt-Themed Kids' Show, "GeoFreakZ"
--Version 3.0 of the Layar Augmented Reality Browser Released
--Soft Ad Market Impacts SeaChange's Earnings, but VOD Server Revenues Nearly Double

Here is a round-up of some other interactive TV-related stories we didn't have room for in this issue:

New Interviews with Rovi's Richard Bullwinkle, Adobe's Anup Murarka, SPRXmobile's Maarten Lens-Fitzgerald, and CloverLeaf Digital's Lawrence Brickman

--Topics Covered Include the Future of the EPG, Connected TV, Augmented Reality, Walled Gardens

[itvt] has just published interviews with Richard Bullwinkle, chief evangelist for Rovi (formerly Macrovision); Anup Murarka, director of technology strategy and partner development for Flash at Adobe Systems; Maarten Lens-Fitzgerald, co-founder of SPRXmobile; and Lawrence Brickman, co-founder and managing partner of CloverLeaf Digital.

SPRXmobile Opens Up its Layar Augmented Reality Platform to Developers

--AR Round-Up: TwittAround Twitter Viewer, Apple iPhone Petition, Nearest Tube and FoodTracer Apps

See video

Dutch mobile technology provider, SPRXmobile, announced Wednesday that it is opening up its mobile augmented reality browser, Layar, which it launched just last month, to developers (note: for more on the Layar browser, see the article posted on itvt.com, June 17th).

TVOT NYC Intensive

The 2nd Annual TVOT NYC Intensive

The second annual TVOT NYC Intensive took place on Monday, December 5th at 730 Third Avenue in Midtown Manhattan. We would like to thank everybody who participated and attended for making the event a success! 

Read more about the highlights - video and photos to be posted soon.

To find out about future event sponsorship and exhibition opportunities, contact us at swedlow@itvt.com or 415-824-5806