social media

Super-early-bird registration for [itvt]'s seventh annual TV of Tomorrow Show (June 25th-26th, 2013, at the Yerba Buena Center for the Arts in San Francisco) ends at midnight tonight, February 28th.

Super-early-bird registration allows you to attend the TV of Tomorrow Show for just $775, representing a savings of $500 off the regular price of a ticket (and guaranteeing you a seat at this limited-attendance event).

[itvt] is pleased to present a video recording of the session, "Social Media Changing the Nature of Programming," which was one of the highlights of The TV of Tomorrow Show 2012 (June 12th-13th).

The session was described in the show brochure as follows:

While the past year has seen significant media coverage of the ways in which social media are changing how programming is promoted, distributed and consumed, a related phenomenon has received less attention: the fact that social media are actually starting to change the nature of programming itself.

THE TV OF TOMORROW SHOW

Because the [itvt] editorial team has been working on TVOT NYC Intensive 2011, we are covering stories in this issue in round-up/summary format.

Because the [itvt] editorial team has been working on TVOT NYC Intensive 2011, we are covering stories in this issue in round-up/summary format. We anticipate that it will take us a couple of days to catch up with all the recent news: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue, please bear with us. 

Due to the large volume of news generated by the IFA, IBC and CEDIA trade shows--and because the [itvt] editorial team has been working on TVOT NYC Intensive 2011--we are covering stories in this issue in round-up/summary format. We anticipate that it will take us a few more days to catch up with all the recent news: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue, please bear with us.

Due to the large volume of news generated by the IFA, IBC and CEDIA trade shows--and because the [itvt] editorial team has been working on TVOT NYC Intensive 2011--we are covering stories in this issue in round-up/summary format. We anticipate that it will take us several days to catch up with all the recent news: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue, please bear with us.

Because the [itvt] editorial team has been working on TVOT NYC Intensive 2011, we are covering stories in this issue in round-up/summary format. We anticipate that it will take us several days to catch up with all the recent news: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue, please bear with us.

• Hoping to lure customers from Netflix and other streaming video providers, startup mSpot Inc. launched a new online subscription movie package that drops the rental price on some new releases to as low as $3. mSpot boasts that it is able to stream many new movies the same day they are released on DVD, while Web surfers that use Netflix, Amazon, or Apple's iTunes Store and other services usually have to wait 28 days until after a DVD is released to rent movies. But mSpot's pricing packages may be confusing to some potential customers. It relies on a combination of monthly subscription fees and a points system where subscribers have to spend credits ranging from 15 credits for a new release such as Disney's "Tangled" to 5 credits for less well known titles such as "Dark Matter." A basic mSpot subscription package costs $4.99 monthly, and includes 20 movie credits, or up to four movies. Its premium package costs $15.99 monthly, and includes 80 credits, or up to 16 movies. Customers can buy additional credits for 25 per credit. More

• DirecTV, which has stepped up its focus in the last two years on selling targeted and interactive ads to media buyers, invested in addressable advertising vendor Invidi Technologies Corp. The New York-based company said it raised $49 million in its fourth round of financing, which also included investments Google, Group M, Motorola Ventures, Experian, NBC, Verizon, and venture capital firms Menlo Ventures, InterWest Partners, EnerTech Capital, Westbury Equity Partners and BDC Capital. DirecTV plans to roll out Invidi's Advatar software this year in all of its DVR set-tops, according to Invidi. 

• With award categories such as "Must Follow Artist on Twitter" and "NSFW Music Video," MTV says the focus of its first "O Music Awards" on April 28 will be to honor online creativity. The awards show is scheduled to run April 28, and MTV will distribute it on multiple platforms, including MTV.com, VH1.com, and LogoTV.com. Additional nominees and award categories worth noting: Antoine Dodson/ Gregory Brothers (Funniest Music Short); 50 Cent, Rebecca Black and Bert (Favorite Animated GIF); the Hype Machine (Best Music Discovery Service); Tiny Desk Concerts (Best Performance Series); Gorilla vs. Bear (Best Independent Music Blog); and Marshall Jones (Best Music Hack). More

Because the [itvt] editorial team has been busy this week working on the TV of Tomorrow Show 2011, we are covering recent news in round-up/summary form. Once again, we anticipate that it will take us a few days to catch up with all the news we plan to cover: so if your company has sent us a press release or briefed us on an announcement, and you don't see your news covered in this issue, please bear with us.

AdaptiveBlue, the company behind the social-TV check-in service, GetGlue (note: the company recently announced that it had raised $6 million in a third round of funding that was led by Time Warner), has published a blog post detailing the platform's January numbers and its growth over the past year as a whole.

According to the company:

Here is a round-up of some other interactive TV-related stories we didn't have room for in this issue.

As expected (see the article published on itvt.com, January 11th), TiVo has now launched its TiVo Premiere App for iPad in the Apple App Store. Billed by the company as providing "a true two-screen TV experience that turns your iPad into command central for your TiVo Premiere box," the free companion app is designed to allow TiVo Premiere and TiVo Premiere XL users to discover new content, view guides, schedule and manage recordings, receive recommendations and access background information on programming, all without interrupting their viewing experience.

[itvt] has just published an INTERVIEW with Chris Ulmer, director of application solutions at interactive TV software specialist, Alticast (note: the company's areas of expertise include DVB-MHP, OCAP/tru2way, EBIF, IPTV and mobile TV), and Anne Dirkse, Alticast's director of technical services, application solutions.