--Howcast Claims Its Smartphone Apps Have Been Downloaded by over 2 Million Users --Interactivation Sells Concert TV VOD Service to Canada's Stingray Digital --Ligos Joins Zodiac Interactive's Partner Program, Will Use Zodiac's EBIF UA for its Ligos ETV Suite
Because the [itvt] editorial team has been on the road the past few weeks, we are covering recent news stories in summary/round-up form. We anticipate that it will take a few days for us to catch up with all the recent news: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue, please bear with us. We apologize for any inconvenience to our readers.
--Brightcove, CBS, Discovery, Disney, Howcast, Jackson Fish Market, MTV, NBA, NBC, Netflix, The Weather Channel, Ustream, Yahoo!, and More
Here is a round-up of recent announcements and news related to the Apple iPad which [itvt] readers might find of interest:
--Boxee Box Features QWERTY Remote --Howcast Launches Two New Ultra-Short-Form Video Formats --Hulu Backer Teams with Search Company, Baidu, on New Chinese Broadband Video Service --TV Guide Magazine Taps Kaltura to Power Video on its Web Site
A number of items of broadband video news came across [itvt]'s desk Tuesday. Here is a brief round-up:
--CTV in VOD Deal with Rogers Cable
Verizon FiOS TV's VOD service has begun carrying videos from Howcast, a broadband video service that offers short-form instructional/how-to videos (note: Howcast, which features over 100,000 videos in 25 categories on its Web site, operates an Emerging Filmmakers Program that sees it working with filmmakers looking to create videos for it: it pays them a basic fee of $50 per video, and, if their video generates over 40,000 views, provides them with a 50% split of any advertising revenues the video generates; it also produces videos in-house and through partnerships with other media companies).
--Service's Offerings Include Video on "How To Connect Your Laptop To Your TV"
In a posting on his company's blog, Wednesday, Boxee founder and CEO, Avner Ronen, announced the availability of a Boxee application for Howcast, a broadband video service that offers short-form instructional/how-to videos. The service, which features over 100,000 videos in 25 categories, operates an Emerging Filmmakers Program that sees it working with filmmakers looking to create videos for it: it pays them a basic fee of $50 per video, and, if their video generates over 40,000 views, provides them with a 50% split of any advertising revenues the video generates. It also produces videos in-house and through partnerships with other media companies.
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The 2nd Annual TVOT NYC Intensive
The second annual TVOT NYC Intensive took place on Monday, December 5th at 730 Third Avenue in Midtown Manhattan. We would like to thank everybody who participated and attended for making the event a success!
Read more about the highlights - video and photos to be posted soon.
To find out about future event sponsorship and exhibition opportunities, contact us at swedlow@itvt.com or 415-824-5806
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