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CBS Interactive

Interactive TV News Round-Up (II): CBS Interactive, Clikthrough, Gucci, Hearst, DECE

--CBS Interactive's New "Star Trek" iPad App Proving Popular
--Clikthrough in Interactive Video Deals with Gucci, Hearst Publishing
--DECE Launches B2B Licensing Program for its UltraViolet Digital Rights Locker System

Because the [itvt] editorial team is on the road this week, we are covering stories in this edition of the newsletter in round-up format:

Interactive TV News Round-Up (II): CBS Interactive, "Star Trek," Channel 4, Facebook, Cisco

--CBS Interactive Launches "Star Trek" App for iPad
--Channel 4 to Offer Live Streaming Coverage of its T4 on the Beach Event through Facebook
--Report: Cisco Selling Off its Set-Top Box Manufacturing Facility

Because the [itvt] editorial team is on the road this week, we are covering stories in this edition of the newsletter in round-up format:

CBS Interactive Books Multiplatform 'Live On Letterman' Concerts

-- Vevo Distribution Deal Delivers Concerts to iPhone, iPad 

 

CBS Interactive Music Group is expanding its "Live On Letterman" concert series, signing several major artists to perform extended sets after their appearances on its late-night talk show. 

Interactive TV News Round-Up (II): BBC, Cabot Communications, CBS Interactive

--BBC Says Interactive Online/Red-Button Spin-Off Show, "Becoming Human," Proving Popular
--DVB Middleware Company, Cabot, Seeks to Bolster its Software Testing Expertise via New Hire
--CBS Interactive's General Manager of Entertainment, Anthony Soohoo, Steps Down

Because the [itvt] editorial team has been busy this week working on the TV of Tomorrow Show 2011, we are covering recent news in round-up/summary form. Once again, we anticipate that it will take us a few days to catch up with all the news we plan to cover: so if your company has sent us a press release or briefed us on an announcement, and you don't see your news covered in this issue, please bear with us.

News Round-Up

--CBS Interactive Testing Social TV App, "TV.com Relay"
--DirecTV, Google in Ad Sales Partnership
--UK Broadcaster, Five, in Deal to Embed its Broadband VOD Player in Facebook
--iN Demand Renews VOD Deal with SES World Skies
--Panasonic Taps Netgear to Provide Wireless Connectivity for its Viera Connected TV's
--Sony in Bravia OTT Deal with Germany's sevenload
--Transpond Acquired by Webtrends

Here are some other interactive TV-related stories we didn't have room for in this issue:

News Round-Up

--CBS Interactive Embraces VAST 2.0
--Ceton Once Again Delays Launch of its InfiniTV 4 CableCARD Tuner
--DISH Network, Weather Channel Resolve Carriage Dispute
--FCC Requests Info from Comcast on TV Everywhere, FanCast Xfinity, iN Demand, thePlatform
--Report: TWC, Hollywood Studios Discussing Making Movies Available on TV 30 Days After Release
--Univision Interactive Media to Offer Extensive Array of Online Programming
--Ustream Launches Production Services Department

Here is a round-up of some other interactive TV-related stories we didn't have room for in this issue:

Interactive Video Advertising Network, ScanScout, Signs Up More Publishers

--According to comScore, Company's Network Ranks Second Only to Hulu in Time Spent Per Video
--CBS Interactive Launches its Own Ad Network

ScanScout--an online video advertising network provider that recently launched a new, interactive ad unit, called the "Super Pre-Roll," which places multiple interactive overlays on a company's existing spots, distributing them on the screen in accordance with the spot's content (see the article published on itvt.com, October 8th)--said Monday that it has signed in-stream video advertising agreements with premium publishers across several industries, including Warner Bros., Warner Music, Mindspark, Marvel Comics, Lycos, Fox News, RealNetworks, Spac

TVOT NYC Intensive

The 2nd Annual TVOT NYC Intensive

The second annual TVOT NYC Intensive took place on Monday, December 5th at 730 Third Avenue in Midtown Manhattan. We would like to thank everybody who participated and attended for making the event a success! 

Read more about the highlights - video and photos to be posted soon.

To find out about future event sponsorship and exhibition opportunities, contact us at swedlow@itvt.com or 415-824-5806