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News Round-Up

--BT Vision Plans to Undercut Sky's Pricing of Premium Sports Programming
--CBS to Air Interactive Show Featuring Super Bowl Commercials
--DVPRemote v. 1.4 Released
--Google Seeks Patent for System that Would Enable Advertisers to Create Own Interactive Overlay Ads
--ITU Releases Three-Stage Roadmap for 3D TV, Sky Taps 3ality for its New 3D TV Service
--Kaltura Launches Video Extensions for Joomla
--Microsoft Said to Be in Talks to Offer ESPN on Xbox
--NBC Unveils Broadband Video Plans for Winter Olympics
--never.no to Showcase Enhancements to its Interactive TV Product Line at BVE 2010

Because the [itvt] editorial team is busy working on The TV of Tomorrow Show (March 3rd-4th in San Francisco) and on our new, post-TVOT EBIF Intensive event (March 5th in San Francisco), we are covering a number of stories in this issue in summary form:

New Interviews with Showtime Networks, ConciseClick

--Plus: A Day in the Life of...Softel CEO, Sam Pemberton

[itvt] has just published interviews 1) with Robert Hayes, SVP and general manager of digital media at premium programmer, Showtime Networks, and Andre Sala, the company's manager of digital content distribution; and 2) with Nick Alt, CEO of interactive video commerce specialist, ConciseClick.

YouTube Trumpets "Sophisticated" Usage of its Interactive Video Annotations Service

--In Year Since Launch, Service Has Been Used to Create Interactive Narratives, Games, Menus and More

In a posting on its corporate blog, Monday, YouTube noted that its Interactive Video Annotations service--a set of tools that allow users to add text and hyperlinks directly onto their videos--is now one year old. According to the company, the service has since its summer, 2008 launch been "put to use with increasing sophistication" in order to, among other things:

Advertising Agency, BooneOakley, Creates Interactive YouTube Video as its Main Web Site

--YouTube Officially Confirms 3D Experiment

Charlotte, NC-based advertising agency, BooneOakley, has used YouTube's Video Annotations feature (note: the Video Annotations feature allows users to enhance their videos with links to supplemental information, or to other videos; among other things, it can be used to create interactive video narratives, where viewers click to choose the next scene) to create an interactive video that serves as its main Web site.



[i]Database

 

Our [itvt] free industry database called The [i]Database contains many listings of operators, broadcasters, software developers, design firms, manufacturers, Web sites, consultancies and many more organizations and people working in the interactive multiplatform TV industry. Upload your company or yourself!

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