Radio: Microsoft Xbox Live General Manager, Marc Whitten

This week saw the launch of Facebook, Twitter, Last.fm and "instant-on" HD video from Zune on Microsoft's Xbox Live service, as well as the premiere of the second season of the service's avatar-driven interactive TV game show, "1 vs. 100 Live" (see the articles published on itvt.com, November 10th and 16th). In this recorded episode of [itvt]'s talk radio show, "Radio [i]tvt," Xbox Live general manager, Marc Whitten, discusses Microsoft's plans for transforming the Xbox into a platform for interactive, social and on-demand television, and why the company believes the lines between gaming, social networking and TV are blurring.