Radio: beeTV Founder and Chairman, Rodolfo Hecht

beeTV, a Milan-based company that offers a platform which it says allows viewers to choose the TV shows they want to watch by presenting them with a "personal content channel," recently announced that it had completed a Series B funding round that saw it raise $8 million (see the article published on itvt.com, June 3rd). In this recorded episode of [itvt]'s talk radio show, "The TV of Tomorrow Show with Tracy Swedlow," beeTV founder and chairman, Rodolfo Hecht, explains how the company's platform works; outlines some of the capabilities that it plans to add to the platform in the near future; describes how the platform has applicability to an EBIF and/or tru2way-enabled US cable space; and more.

To listen to the interview, CLICK HERE.