Scripps Networks in Broadband Video Deal with TidalTV

Scripps Networks has signed a deal with TidalTV, a start-up that is
shortly scheduled to launch a broadband TV service featuring
professionally produced, branded programming (note: TidalTV, which
was founded by Advertising.com co-founder, Scott Ferber, has raised
$15 million in VC money from New Enterprise Associates and
Valhalla). According to the parties, their agreement will make ad-
supported programming from Scripps' HGTV, Food Network, DIY
Network and Fine Living Network channels available both in
TidalTV's programmed channel line-up and in its library of on-demand
content. Shows covered by the deal, include "House Hunters,"
"Designed to Sell," "Sweat Equity," and "The Perfect Party." "Scripps
Networks strives to make our video content widely and easily
accessible to users," Doug Hurst, SVP and general manager of
non-linear distribution at Scripps Networks, said in a prepared
statement. "TidalTV users will have access to hundreds of videos from
Scripps Networks--including full-length episodes of some of their
favorite shows."

In related news: TidalTV last week also announced a deal to carry
National Geographic Channel's programming on its new service.