The iTV Doctor Is In! What We've Learned So Far

Dear Readers : In 1994, Paul Saffo wrote in Wired magazine, "It's the Context, Stupid." Working against the commonly held belief that "It's the CONTENT, Stupid," Saffo opined that it's not only about WHAT you watch; it's about how the content is organized, and how you find it. Saffo called it the "Point of View."

"In a world of hyper-abundant content," Saffo wrote, "point of view will become the scarcest of...

Radio [itvt] -Interview: Jonathan Farb, Chief Product Officer, ListenFirst Media

Jonathan Farb is Chief Product Officer of ListenFirst Media, a company that aggregates and analyzes a range of data streams (including digital and social metrics, sales figures, business intelligence, CRM data, mobile metrics and more) with the aim of providing advertisers and content providers with a 360-degree understanding of their brands' performance. In this recorded interview with [itvt] Editor-in-Chief, Tracy Swedlow, Farb discusses the company's approach to data and analytics, shares some interesting statistics it has gathered, and outlines its roadmap going forward.

TVOT | 10 Experian Master Class at TVOT SF 2016: "Piecing Together the Puzzle for TV Measurement"

[itvt] is pleased to present a video recording of Experian's TVOT SF 2016 Master Class, " Piecing Together the Puzzle for TV Measurement ." The Master Class was described in the show brochure as follows: "Join this Master Class to hear first-hand from Experian about the changing TV landscape, the power of addressable TV, and the dos and don'ts of campaign measurement. The Master Class will cover some of the latest trends in the space...

TVOT 2016 Keynote Fireside: Beyond OTT--Connecting the Dots in a Fragmented Ecos

[itvt] is pleased to present an audio recording of the TVOT SF 2016 keynote fireside featuring Tony Goncalves, SVP of Strategy and Business Development at AT&T's Entertainment Group. The fireside was described in the show brochure as follows:

July 13th Webinar: The High Cost of Low-Quality Video Experiences

Features nScreenMedia's Colin Dixon, and Representatives from Sinclairand Verizon Digital Media Services 32% of smartphone streamers abandon session every other time New data shows that premium online video quality isn't measuring up to expectations. 86% expect a high quality viewing experience from every screen, and many aren’t getting it. According to a new report from Verizon Digital Media Services (VDMS) , created in collaboration with nScreenMedia , more consumers than ever are watching premium video...

Radio [itvt]: Adriano Farano, Founder and CEO of Watchup

Adriano Farano is founder and CEO of free streaming news service, Watchup. In this recorded interview with [itvt] Editor-in-Chief, Tracy Swedlow, he discusses the service and how he came up with the idea for it, the multiple content partnerships that it now has in place, how it is being used on each of the platforms on which it is available (which include Apple TV, iPhone, iPad, Android, Amazon Fire TV and Kindle, Xbox 360 and Nintendo Wii U), and the ways in which it will be developed going forward.

http://www.watchup.com

Radio [itvt]: TVOT SF 2016 - Fireside with Allergan, MODI Media & TiVo Research

[itvt] is pleased to present an audio recording of the TVOT SF 2016 fireside on Advertising and Measurement, that featured representatives of Allergan, MODI Media and TiVo Research. The session was described in the show brochure as follows:

"Discovery, Personalization and the TV User Experience" at The TV of Tomorrow Show 2016

[itvt] is pleased to present an audio recording plus slideshow of the TVOT SF 2016 session, " Discovery, Personalization and the TV User Experience ." The session was described in the show brochure as follows: "This session will explore the latest developments in television search and recommendations technologies, metadata creation and management techniques, and personalization strategies, in an attempt to ascertain how these developments are being brought together to shape the TV user experience of...

TVOTSF2016 - "Discovery, Personalization and the TV User Experience" at The TV of Tomorrow Show

http://www.thetvoftomorrowshow.com (conference) http://itvt.com (news site) [itvt] is pleased to present an audio recording of the TVOT SF 2016 session, "Discovery, Personalization and the TV User Experience." The session was described in the show brochure as follows: "This session will explore the latest developments in television search and recommendations technologies, metadata creation and management techniques, and personalization strategies, in an attempt to ascertain how these developments are being brought together to shape the TV user experience...

Announcing the Winners of the 13th Annual Awards for Leadership in Interactive and Multiplatform Television

[itvt] is pleased to announce the winners of the 13th annual Awards for Leadership in Interactive and Multiplatform Television. The awards were presented at The TV of Tomorrow Show on June 7th. The award for " Most Significant Impact " (i.e. the company or organization that has had the most significant impact on the industry as a whole over the past year) went to Adobe Primetime . The award for " Most Significant Newcomer "...